As you may know or join, Social Networking Service (SNS) is well known in the names of Facebook, LinkedIn, and mixi among others which are all open services to the public.
Communicating with plenty of people at a time, sharing profiles or diaries among friends, and grouping communities with friends and colleagues are the functions that public SNSs commonly share and companies could integrate into their businesses as well.
However, there also exist negative aspects when using SNS, such as risks of being involved in troubles among users by their using abusive words, slanders, severe criticism and so on. Now, how could we take benefits by using them?
How to use SNS in business
When using SNS in business, you should define the objectives clearly.
- For what you integrate SNS into your business.
- For these objectives, who should post what to the SNS.
- What communities are required and who leads them.
- On the administrative side, how should they work.
Once establishing the principles, you can drive your SNS by braking or adjusting the direction when necessary and make it an effective tool in your operation.
Plan-Do-Check-Action (PDCA) functions in SNS management as well as businesses. You can find the ways to repeat PDCA cycles to make it work.
Contact us for details.
SNS to build Next-Generation Learning Organization
Here we introduce to you the challenges of BISCUE Research Institute (BRI) to transform corporate culture by using SNS.
The concept is as depicted below. About the details, please refer to the page of Learning Organization and BISCUE Books entitled "Where are Japanese Companies? - To build the next-generation learning organization".

In other words, this is a challenge to create learning culture inside the organization by forming various Communities of Practice (COP), Quality Circles (QC) or other study groups by using communication hubs like SNS.
BISCUE offers the following services to support the challenges.
In reply to your requests, we will be pleased to help you transform your corporate culture by using ICT technologies which includes SNS and e-learning courses.
Contact us for details.
Best practices of business SNS
Further to the practices of SNS in overall operation to transform the corporate culture, you can use it within the division or any of the projects.
We propose a number of applications of SNS together with BISCUE e-Learning courses which cover various business subjects. Some of them are as follows.
Combination of SNS and individual e-learning courses or BISCUE LS (LearningSpot) could bring a solution to mobilize your working teams.
Contact us for details.
For inquiry about BISCUE SNS
After having heard about your training needs, we will be proposing the solution with SNS that suits your requirements.
No consulting fee will be charged until we contract. Please feel free to contact us.
- Contact us by using this form.
- We will return to you via e-mail or phone and ask about your training requirements.
- Based on above, we will submit a proposal including BISCUE SNS for your consideration.
- We will provide you with a trial ID for e-Learning when necessary.
We are waiting for your inquiry.


